The most powerful network marketing secret I have learned and now use in my marketing has to do with the unconscious human mind. So what does the unconscious have to do with marketing? A LOT!
There are 12 undeniable human needs that every human desires to have filled. If you can fulfill 1 or more of these needs during a conversation with a customer or a prospect or in your written copy (copy writing) ie. sales letters, emails, social media posts, you are quite easily able to persuade them to take the action that you want them to. Whether it be to buy your products or join your business. People will do almost anything for someone who can fill one (or more) of these needs.
I discovered this mind blowing knowledge from my now good friend Brian Fanale. I decided after making no money in this industry to stop marketing like an amateur and invest in myself and my skill sets and learn to market like a pro. I was determined to be in the 5% or marketers that actually made money. I knew the most important skills to acquire were to know what to say to people and how to write convincing copy. So, I invested in the course that Brian, who is a master copywriter created. That course is Copywriting Mastery. How could I not? Knowing what to say and knowing how to write dangerously persuasive copy can absolutely determine your success.This course teaches you how to tap into the mind of your prospects and persuade them to make the decision that you want them to. To buy from you or join you in your business. I can honestly say this is the best course I have EVER invested in. After taking this Dangerously Persuasive Copywriting Mastery course and applying it my results skyrocketed.
Over the next 12 days I will share each and every undeniable human need with you.
Today I share the undeniable human need #9 ~ Tell Them Secrets
People will do anything for someone who tells them secrets. People love to know things that others don’t know. Humans by nature and very curious. When you promise people secrets they shouldn’t know, you are fulfilling a great need.
Creating secrecy and curiosity around your products or offer is a very powerful marketing tip.
Saying something like “The secret to losing 10 pounds by Christmas without spending hours at the gym” works much better than “Want to lose weight? Buy my shake”.
Are you starting to see how these undeniable human needs are starting to bleed into each other? By telling your prospects a secret that they cannot resist knowing is most certainly engaging them and capturing their attention (need #4).
To learn the undeniable human needs #1-8 click here