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Mindset

The Undeniable Human Need #12~ Calm Their Fears And Doubts

By  Erin Birch

This post contains some affiliate links for your convenience (which means if you make a purchase after clicking a link I will earn a small commission but it won’t cost you a penny more)! Read my full disclosure policy.

The most powerful network marketing secret I have learned and now use in my marketing has to do with the unconscious human mind. So what does the unconscious have to do with marketing? A LOT!

There are 12 undeniable human needs that every human desires to have filled. If you can fulfill 1 or more of these needs during a conversation with a customer or a prospect or in your written copy (copy writing) ie. sales letters, emails, social media posts, you are quite easily able to persuade them to take the action that you want them to. Whether it be to buy your products or join your  business.  People will do almost anything for someone who can fill one (or more) of these needs.

I discovered this mind blowing knowledge from my now good friend Brian Fanale. I decided after making no money in this industry to stop marketing like an amateur and invest in myself and my skill sets and learn to market like a pro. I was determined to be in the 5% or marketers that actually made money. I knew the most important skills to acquire were to know what to say to people and how to write convincing copy. So, I invested in the course that Brian, who is a master copywriter created. That course is  Copywriting Mastery. How could I not? Knowing what to say and knowing how to write dangerously persuasive copy can absolutely determine your success.This course teaches you how to tap into the mind of your prospects and persuade them to make the decision that you want them to. To buy from you or join you in your business. I can honestly say this is the best course I have EVER invested in.  After taking this Dangerously Persuasive Copywriting Mastery course and applying it my results skyrocketed.

Over the next 12 days I will share each and every undeniable human need with you.

Today I share the undeniable human need #12~ Calm their fears and Doubts

We are all drawn and attracted to those who calm our fears and lessen our doubts. This is a very powerful human need that can be fulfilled with most of the other 11 undeniable human needs. To calm your prospects fears and doubts you can offer hope, encourage their dreams, validate their thoughts, feelings and concerns, give them a sense of power and ease their pain.

This is when telling your story works very well. Tell your prospects you understand and can relate to how they are feeling. Address their fear, calm their fear, offer your help and provide the  solution.

Doubt and Fear Just Ahead Green Road Sign with Dramatic Storm Clouds and Sky.

” No you don’t need a college degree and or to be a computer genius to be successful in this industry”.

A lot of times people say no to your business opportunity it is because they don’t think they can do it. If you erase the fears and doubts they are feeling you will find a lot more prospects join you in your business.

To learn the other undeniable human needs click here

 

Erin Birch


I help women over 40 build successful businesses all online from anywhere in the world. I also help women master their psychology so they can make the second half of their life absolutely ROCK!

I created this space because I wanted to give you the exact blueprint, tips, and strategies that have helped me create financial freedom for my family and ultimately gave me my life back. If you are ready to make some changes in your life, and ready to build your dream business that would allow you to LIVE the way YOU want…

YOU my friend are in the right place.

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