The most powerful network marketing secret I have learned and now use in my marketing has to do with the unconscious human mind. So what does the unconscious have to do with marketing? A LOT!
There are 12 human needs that every human desires to have filled. If you can fill 1 or more of these needs during a conversation with a customer or a prospect or in your written copy (copy writing) ie. sales letters, emails, social media posts, you are quite easily able to persuade them to take the action that you want them to. Whether it be to buy your products or join your business. People will do almost anything for someone who can fill one (or more) of these needs.
I discovered this mind blowing knowledge from my now good friend Brian Fanale. I decided after making no money in this industry to stop marketing like an amateur and invest in myself and my skill sets and learn to market like a pro. I was determined to be in the 5% or marketers that actually made money. I knew the most important skills to acquire were to know what to say to people and how to write convincing copy. So, I invested in the course that Brian, who is a master copywriter created. That course is Copywriting Mastery. How could I not? Knowing what to say and knowing how to write dangerously persuasive copy can absolutely determine your success.This course teaches you how to tap into the mind of your prospects and persuade them to make the decision that you want them to. To buy from you or join you in your business. I can honestly say this is the best course I have EVER invested in. After taking this Dangerously Persuasive Copywriting Mastery course and applying it my results skyrocketed.
Over the next 12 days I will share each and every need with you.
Today I share the undeniable human need #3~ Validate Your Prospects thoughts, concerns and feelings
Humans have an inherent need to be right. If you let your prospect feel that they are right then you are fulfilling this need.
What reaction do you get from people when you tell them that they are wrong, or what they are feeling is wrong or that their concern is not valid. They decide to have nothing to do with you.
You need to validate your prospect thought, feelings and concerns and make them feel that you understand them and where they are at. Everyone wants to be right and everyone wants to be understood. If you make them feel this, the are much more likely to buy from you and join you in your network marketing business.
To learn the other undeniable human needs click here