The most powerful network marketing secret I have learned and now use in my marketing has to do with the unconscious human mind. So what does the unconscious have to do with marketing? A LOT!
There are 12 undeniable human needs that every human desires to have filled. If you can fill 1 or more of these needs during a conversation with a customer or a prospect or in your written copy (copy writing) ie. sales letters, emails, social media posts, you are quite easily able to persuade them to take the action that you want them to. Whether it be to buy your products or join your business. People will do almost anything for someone who can fill one (or more) of these needs.
I discovered this mind blowing knowledge from my now good friend Brian Fanale. I decided after making no money in this industry to stop marketing like an amateur and invest in myself and my skill sets and learn to market like a pro. I was determined to be in the 5% or marketers that actually made money. I knew the most important skills to acquire were to know what to say to people and how to write convincing copy. So, I invested in the course that Brian, who is a master copywriter created. That course is Copywriting Mastery. How could I not? Knowing what to say and knowing how to write dangerously persuasive copy can absolutely determine your success.This course teaches you how to tap into the mind of your prospects and persuade them to make the decision that you want them to. To buy from you or join you in your business. I can honestly say this is the best course I have EVER invested in. After taking this Dangerously Persuasive Copywriting Mastery course and applying, it my results skyrocketed.
Over the next 12 days I will share each and every need with you.
Today I share the undeniable human need #4 ~ Engage and capture their attention
All people have the inherent need to be engaged. People do not like to be bored, if their mind is not engaged quickly, they will leave. It is because of this, that you must capture your audience and prospects attention and engage their mind FAST! If you lose their attention, you lose the opportunity to make a sale or gain a new business partner.
So how do you capture your audience and prospects attention? By peaking their curiosity by speaking to their wants and needs. Remember to keep the focus on them, and keep the focus away from yourself. If you keep them interested by keeping them engaged, they will accept you and deem you worthy of their attention, and they are at your command. They will buy what you are offering.
Today people are bombarded by product ads and get rich quick ads. It just becomes white noise and people stop listening. Everything you write and say has to be done with your audience or prospects needs, wants and desires in mind. Tell them the REAL HIDDEN BENEFITS you will get from what you are offering, not the boring details. Make the benefits so irresistible that they cannot say no.
To learn the other undeniable human needs click here